“Corporate crises consultants” [yes, there are such creatures] have patented a formula allowing their wrongdoing clients to champion reform while simultaneously killing it. A classic case is now unfolding around last year’s derailment of a 2-mile-long Norfolk Southern freight train in East Palestine, OH. The community’s air, soil, water and people suffered a massive spill of toxic chemicals. So, following the corporate crisis script, Step One was for the CEO to offer “thoughts and prayers” […]
To Comfort The Afflicted
And Afflict The Comfortable