To Comfort The Afflicted
And Afflict The Comfortable

To Comfort The Afflicted And Afflict The Comfortable

Tuesday, October 19, 2021

Observercast

How Tacky Can The Golden Arches Get?

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BY JIM HIGHTOWER McDonald’s is scrambling, and I’m not talking about eggs. You know your business has what image consultants call “quality perception issues” when you have to launch a PR initiative that publicly addresses such questions as: “Does McDonald’s beef contain worms?” Thornier yet for the world’s largest burger machine is its boneheaded response […]
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Arnold Hamilton
Arnold Hamilton became editor of The Observer in September 2006. Previously, he served nearly two decades as the Dallas Morning News’ Oklahoma Bureau chief. He also covered government and politics for the San Jose Mercury News, the Dallas Times Herald, the Tulsa Tribune and the Oklahoma Journal.