To Comfort The Afflicted
And Afflict The Comfortable

To Comfort The Afflicted And Afflict The Comfortable

Wednesday, May 18, 2022

Observercast

Selling To ‘Minimalists’ Is Surprisingly Easy

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BY FROMA HARROP It matters not whether you are sizing up, sizing down or sizing sideways. Merchants have products to help you on your way to the life you think you want. Before L. Frank Baum published his first Wizard of Oz book in 1900, he helped create the modern consumer society by totally redesigning […]
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Arnold Hamilton
Arnold Hamilton
Arnold Hamilton became editor of The Observer in September 2006. Previously, he served nearly two decades as the Dallas Morning News’ Oklahoma Bureau chief. He also covered government and politics for the San Jose Mercury News, the Dallas Times Herald, the Tulsa Tribune and the Oklahoma Journal.